WOLFE & SMITH UX CONSULTANTS
UX Design, UI Coding, Website Development and Digital Marketing Consultants

Hunter's Wine Shop

User Experience Design, UX Design, User Interface Design, Award-winning work, Development, eCommerce

Hunter's Wine Shop

Hunter's Marlborough

Hunter's Wine Shop

About Hunter’s Wine Shop

Hunter’s is the dream of Ernie and Jane Hunter - a fiercely independent, family-owned winery established in Marlborough, New Zealand over 30 years ago.

Target Audience & Demographic

The Wine Enthusiast.

  1. Entertains at home with friends.
  2. Considers themselves knowledgeable about wine.
  3. Likes to browse wine sections at stores.
  4. Influenced by wine ratings and scores.

Opportunities for Hunter’s Mobile Application

  • To send push notifications to Club Members. This would notify them of new wines and offers and can help increase sales. Push notifications would be an extension of CRM and help build customer relationships by introducing new content, business news, recent articles, new wines and seasonal promotions.
  • To create an app experience that would allow existing and new customers to shop for wine,  provide easy delivery and receive notifications when their orders have been delivered.
  • To present new and existing customers with wine recommendations and promotional offers that are similarly aligned with their recent browsing activity or past orders.

Color Palette

#ffcc33

#ffcc33

#646361

#646361

#e2e3dd

#e2e3dd

#baaa79

#baaa79


Hunter Winery Mobile Screens

Product Inventory Page - Mobile app design

CATEGORY

Product Description Page - Mobile app

PRODUCT INDEX

Product Description page - mobile

PRODUCT DETAIL